Save the Date: CMF announces cross-country consultation to meet with stakeholders

Toronto – June 30, 2015- The Canada Media Fund (CMF) will embark on a cross-country consultation this fall as part of a comprehensive consultation process. The process will comprise a number of components, including focus groups in 18 cities (in all provinces and territories) and industry working groups.

During the focus groups, all CMF stakeholders will have an opportunity to consider how significant shifts in content consumption habits, rapidly evolving market conditions and regulatory changes as a result of the CRTC’s Let’s Talk TV proceeding will impact the CMF’s  funding programs.

Feedback received from stakeholders will contribute to shaping CMF policy and programs for 2016-2017 and beyond.

Focus Groups - Preliminary Schedule

City Date
Toronto, Ontario September 9, 2015
Montréal, Québec September 10, 2015
Halifax, Nova Scotia September 17, 2015
Winnipeg, Manitoba September 23, 2015
Victoria, British Columbia September 24, 2015
Vancouver, British Columbia September 24, 2015
Whitehorse, Yukon September 25, 2015
Regina, Saskatchewan September 28, 2015
Saskatoon, Saskatchewan September 28, 2015
Calgary, Alberta September 29, 2015
Yellowknife, Northwest Territories September 30, 2015
Edmonton, Alberta October 1, 2015
Moncton, New Brunswick October 6, 2015
Charlottetown, Prince Edward Island October 7, 2015
Québec City, Québec October 9, 2015
Ottawa, Ontario October 27, 2015
Iqaluit, Nunavut October 28, 2015
St. John’s, Newfoundland October 30, 2015

The CMF will also conduct a series of working groups with industry stakeholders to delve more deeply into specific, program-related issues. These include:

Working Groups and Advisory Committee - Preliminary Schedule

Proposed Date Topic
September 9 Performance Envelopes
October 15 Digital Media Measurement Framework
October 20 Experimental Stream
November 3 Eligible Licence Fees, Licence Fee Thresholds and Other Rights
November 10 Other issues pertaining to Content Financing (TBD)

The venues and specific times for each event will be communicated at a later date. 

Pursuant to the focus groups and working groups , the CMF will convene a meeting of the National Focus Group to report out on the feedback received throughout the consultation process. This group is comprised of representatives from broadcast distribution undertakings, broadcasters, producers, unions and guilds, private funds, provincial funding agencies and other industry associations from the television and interactive digital media sectors.

CMF stakeholders are invited to share comments and questions via the CMF website or through our social media accounts on Twitter and Facebook. We encourage the use of #CMFConsults in any tweets or posts on the subject. Please note that the CMF publishes correspondence it receives as part of its industry consultation process on its Website, unless otherwise specified by the author. 

For information on the CMF’s programs, please visit

About the Canada Media Fund
The Canada Media Fund (CMF) fosters, develops, finances and promotes the production of Canadian content and applications for all audiovisual media platforms. The CMF guides Canadian content towards a competitive global environment by fostering industry innovation, rewarding success, enabling a diversity of voice and promoting access to content through public and private sector partnerships. Please visit


For more information, please contact:

Consultation information:
Myriam Cadet
(514) 496-5995

Media contact:
Pierre Campeau
(416) 554-2768

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